16 Companies Announced for Start-Up Alley at Real Estate

Alameda, California (EastBayDaily) — Inman News™, the leader in independent real estate and technology news announced that 16 companies have been added to the Start-Up Alley program at its upcoming Real Estate Connect® conference in New York City, January 11-13, 2012.

Real Estate Connect is the industry’s premier technology gathering. More than 1,000 leading real estate brokers, C-level executives, entrepreneurs, journalists, analysts and investors from around the globe are expected to attend.

*Companies featured in Start-Up Alley will include:*

ABC theabctool.com ABC is a web-based tool that helps agents guide their clients through the home-buying journey. TheABCTool.com enables agents to educate and clarify each step of the process, centralize and digitize all the paperwork and forms, coordinate all other partners needed (like inspectors, and lenders), and keep in constant contact with their prospects — in a delightful and intuitive way.

Happy Grasshopper happygrasshopper.com The Easiest Way to Keep in Touch — Happy Grasshopper’s team of professional writers draft and send timely, engaging emails to your database that help you stay top of mind and get you more referrals. Just sync your contacts and never worry about keeping in touch again. Start at $19/mo – visit HappyGrasshopper.com for details.

HomingMatch homingmatch.com HomingMatch.com is a real estate matching network for brokerage firms. HomingMatch engages, educates, facilitates, and matches buyer and seller clients looking for brokerage service options. The platform can be white labeled for intra-firm use.

Imfuna imfuna.com Rent Pro by Imfuna is a complete property inspection and reporting system. The digital platform uses mobile and cloud technology for an easy and comprehensive solution. By using photo, notes, and dictation taken in the field and tied to the web collaboration portal — users have experienced up to 70% improvement in efficiency.

KeepSum keepsum.com KeepSum is the first business group buying site specifically engineered for the real estate industry. KeepSum helps small business owners cut existing business expenses by up to 60% by negotiating group rates on the products and services they’re already using.

LeaseRunner leaserunner.com LeaseRunner launched with one clear mission: to integrate tenant applications, background checks, e-signature leases, and rent collection into one digital process. LeaseRunner allows landlords, tenants, brokers, and managers to save time and money with a paperless leasing process.

Nest4Less nest4less.com Nest4Less is a free marketing tool designed to deliver ongoing value to you and your contacts. By your invitation, contacts gain access to home-related tips, promotions, referrals and discounts. You get viral, automated exposure to clients and prospects staying top of mind in between interactions and transactions, creating customers for life.

PicketReport.com picketreport.com PicketReport helps people who are moving or relocating select the best neighborhood to live in by providing detailed information about lifestyle, schools, interesting nearby places, and crime & safety – in an easy to use, visually engaging, map-based website.

RealLead reallead.com RealLead, LLC is a technology start-up company headquartered in Eugene, Oregon. RealLead’s mobile marketing tools help connect the Homebuyer to the Realtor in real-time, via texting, QR codes, and audio recording of listings. RealLead is building an innovative Lead Marketplace that will allow bidding of qualified real estate leads. Follow RealLead: twitter.com/RealLeadNews

RealSatisfied realsatisfied.com Your Reputation is Important. So how are you managing yours? Real Satisfied is the Customer satisfaction solution built specifically for real estate. Using RealSatisfied you and your team can receive real actionable feedback as it happens. Visit realsatisfied.com. and start using the 30 day free trial today.

RealtyBoost realtyboost.com RealtyBoost enables agencies to easily create optimized mobile web-pages for listings, agents & company marketing. It provides a fast, simple way for realty companies to maximize mobile marketing efforts, and automate key marketing tasks for listings — like QR & SMS code generation, PDF print-outs, Craigslist ad generation and more.

R.E.N.T. myrentus.com R.E.N.T. provides broker partners with a turn-key solution for success in the evolving real estate market via an efficient & proven rental process. Our ongoing training and support assures continued success for all R.E.N.T. participants. This process allows the broker to “fish upstream” in a very new and effective way.

RentMatch rentmatch.com RentMatch is a Seattle real estate startup building a new platform that brings pricing transparency to the rental market, maximizes rental revenue for property owners, and matches pre-qualified renters with property owners. Renters can also easily search rental listings from multiple sources and be matched with the perfect place to rent.

Reward Realty rewardrealty.net Reward Realty has created the first-of-its-kind, points-based rewards program for the residential real estate industry. Available via select participating brokerage offices the program enables homebuyers and sellers to redeem points earned through their home sale or purchase on Reward Realty’s online catalog of home oriented products.

Stages Realty Services stagescorp.com America’s ONLY full-service, on-demand Brokerage Management Solution. Providing: agent management, listing management, contract to close transaction coordination, technology services, accounting and compliance, and professional business consulting & training services. Our cloud-based, world-class technologies improve efficiency and profitability at every level of your Brokerage.

Zipmark zipmark.com Zipmark is a secure eCheck payment platform for collecting rent and other invoice payments. In addition to web payments, Zipmark can print a barcode on a paper bill — when scanned with a mobile phone, Zipmark creates a real digital check from tenants to landlords. Zipmark payments are guaranteed and clear overnight.

Real Estate Connect® NYC will take place at the Marriott Marquis hotel in Times Square January 11-13, and will be preceded by Agent Reboot™ on January 10. Agent Reboot is a daylong program designed to help local real estate pros master new technologies and marketing techniques.

More than 60 speakers will present at Real Estate Connect NYC, including Inman News founder Brad Inman, Co-founder and CEO at OnSwipe Jason Baptiste, Co-founder at Layar Claire Boonstra, Managing Director of Customer Research at The New York Times Brian Brett, noted author Jeff Jarvis, and founder and CEO at Hearsay Social Clara Shih.

For additional information about sponsorship or exhibitor opportunities, email sales(at)inman(dot)com.

About Inman News | Inman News is the leading source of independent real estate news, information, advice, research, technology, opinion and commentary for industry professionals and consumers alike. Inman’s award winning, unbiased and hard-hitting stories are known throughout the real estate industry. Agents and brokers globally trust Inman News as their first source of accurate, innovative and timely daily real estate news. For more information, visit http://www.inman.com


Katie Lance
Inman News