Accept Software Vice President Designated 2008 NorCal PDMA Chapter President-Elect

Fremont, California (EastBayDaily) — Accept Software , the expert in integrated innovation management solutions, today announced that Michael Marfise, Vice President of Product Operations, has been designated 2008 President-Elect of the Product Development and Management Association Northern California Chapter (NorCal PDMA). In this position, Mr. Marfise will set forward-looking strategy for the regional chapter and serve as a contributing board member.

The NorCal PDMA is a local community for Silicon Valley product development professionals. PDMA connects the best and brightest product professionals, developers and entrepreneurs in the Bay Area and has strong ties to industry experts, corporations, and leading academic institutions. Mr. Marfise will be responsible for establishing the 2008 vision, mission, and goals for the NorCal PDMA. His three-year commitment will also include duties as a coach and mentor in the role of past president.

“Resourceful product managers and executives recognize that embracing collaboration and furthering innovation enable them to create products that the market really wants,” said Mr. Marfise. “I am excited to influence how the NorCal PDMA steps forward into the future, and help the community increase its overall effectiveness.”

“Mike Marfise has a passion for the product management discipline and for helping companies create products that are embraced by customers and beat the competition. The community will benefit from his vision and thought leadership,” said Noel Adams, outgoing president, NorCal PDMA.

About Accept Accept helps companies create tomorrow’s winning products and drive sustained competitive advantage. Forward-thinking businesses increase new product revenue, drive competitive advantage, maximize R&D investment, and improve productivity with Accept’s award-winning Innovation Management Solution. Uniquely comprehensive, Accept conceived of and delivered the first solution to combine innovation business processes and a single system of record with the voice-of-the market, portfolio and product planning and management, enterprise reporting, and role-based dashboards. With Accept, companies gain visibility and control, align corporate and product strategies with market needs and successfully execute strategies and plans. Accept Software was recognized by the Association of International Product Marketing and Management (AIPMM) in 2006 and 2007 with the Excellence in Product Management Award. Accept’s growing customer base includes BEA Systems, Cadence Design Systems, Galileo, and Hewlett-Packard. For more information, visit

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Heidi Groshelle
Groshelle Communications on behalf of Accept Software