Alpaca Boutique (, Launch New Website Re-design

Alameda, California (EastBayDaily) — Alpaca Boutique has decided to take steps to further differentiate themselves as a market leading retailer in alpaca clothing and accessories online. Among the many exciting changes that their customers will be able to see, is an attractive new design with a focus on user-friendly search, product discovery and site navigation.

Elizabeth Gels, Alpaca Boutique’s Founder, explains her delight with the new design, “We wanted a look and feel that was professional and fashionable as well as user friendly. Our new web interface allows for easy navigation and provides our customers the ability to mouse-over images to view in detail the quality of the alpaca fiber. Our goal was to create a website that is easier to use and able to fully showcase our fashionable alpaca collection.”

Among the many new features, including a new design, user ratings, related accessories, suggest items, improved search and navigation, the website has also kept many of the features and focus that have contributed to the company’s success thus far.

The company continues to strive to offer the highest quality alpaca apparel with great customer service, explains Gels, “We always understood that our customers are discernable shoppers who demand premium alpaca products. We are dedicated to providing our alpaca clothing and do so with fast and reliable service.”

Alpaca Boutique is also committed to fair trade conditions, adds Gels: “Our brands are leaders in the alpaca clothing industry. Their products are well known around the world as a symbol of quality. Our manufacturers are primarily located in Peru, where they contribute to the local economies and preserve a tradition of thousands of years. We have personally inspected several of their manufacturing locations and observed their dedication to high quality standards as well as good working conditions. Our partners comply with fair trade practices by taking care of their employees, hiring only adults and ensuring the environment is eco-friendly. The alpacas that supply the luxurious fiber are well maintained to ensure their protection and future preservation.”

About Alpaca Boutique: Alpaca Boutique offers the finest selection of alpaca clothing and accessories. Our alpaca products are made with the finest alpaca fibers; we only carry 100% Baby Alpaca, Royal Alpaca and Suri Alpaca yarns. We offer hundreds of beautiful designs and fashion. Browse through our amazing catalogue of Alpaca Sweaters, Accessories, Outerwear and more


Elizabeth Gels
Alpaca Boutique