Appcelerator Expands Into Europe with New U.K. Office and Strengthens Management Team with Mobile Industry Executives

Mountain View, California (EastBayDaily) — Appcelerator®, the leading open platform provider for rapid and rich mobile innovation, today announced the opening of its EMEA headquarters in London and expansion of its management team to support the company’s accelerating growth.

EMEA Headquarters Leads Global Expansion The European mobile app market is experiencing explosive growth, expected to grow from $1.2 billion in 2009 to $8.4 billion by 2015. In addition, U.K., Spain, Italy, Germany and France are expected to drive mobile ad revenue to more than a billion dollars by 2014, and almost $2 billion by 2016. Appcelerator has experienced this growing regional demand as well, increasing its user base by more than 110% over the last six months and landing significant customer wins throughout Western Europe.

Appcelerator announced the opening of its EMEA headquarters in London, U.K., and the appointment of Doug Norton-Bilsby as Vice President and Managing Director of EMEA. In this position, Doug will lead Appcelerator’s sales and operations in Europe, the Middle East and Africa, rapidly expanding a core team for sales and delivery in the region.

Doug comes to Appcelerator with vast multi-national experience taking several start-ups through hyper-growth cycles. Most recently, Doug headed EMEA and India sales and marketing at Experian. Prior to that, Doug was Vice President, International for Endeca, where he was responsible for sales, marketing, telesales, sales engineering, business and channel development contributing significantly to their global growth, and Vice President of EMEA at Infor which during his tenure grew from $100 million in annual revenue to $2.6 billion. Doug has also held various sales positions at Cognos, Thomson Financial Software and Dun and Bradstreet. He is a graduate of Open University, with a post-graduate diploma in management, specializing in business.

Appcelerator Adds Vice Presidents of Engineering and Product Management Carl Orthlieb joins Appcelerator as the new Vice President of Engineering, where he will be responsible for leading the development of Appcelerator’s integrated mobile platform products.

Carl is a software engineering veteran, with 25 years of experience with mobile, desktop, enterprise and SaaS solutions, including 17 years at Adobe. Prior to Appcelerator, Carl was Vice President of Engineering, Product Portfolio Management at CA Technologies, and Director of Engineering at Pure Digital Technologies. He also served as Ariba’s Vice President of Applications Engineering. Carl has a Bachelor’s of Science in Systems Design from the University of Waterloo, and has completed advanced courses in project management and computer science at UC Berkeley and Stanford University.

Jo Ann Buckner comes on board as Vice President of Product Management, where she will oversee the company’s mobile platform strategy, planning and roadmap. Jo Ann has extensive experience driving revenue growth and customer success with mobile, SaaS and desktop businesses. During Jo Ann’s 12 year tenure at Adobe, she was responsible for business model innovation on the $2 billion Creative Suite business and most recently served as Director of Product Management, Touch Tooling and Creative Cloud. In this position, Jo Ann defined the strategy and led the transformation of the creative workflow with mobile apps and cloud-based services. Prior to Adobe, Jo Ann was Vice President of Product Management and Development at Pointshare, now Siemens Medical. She also held product management positions at IDX Systems, now GE Healthcare and Precedent Systems. Jo Ann holds a B.A. in Economics from Gonzaga University.

“We are thrilled to add these seasoned technology executives to Appcelerator’s leadership team,” said Jeff Haynie, Appcelerator CEO and Co-Founder. “Appcelerator is experiencing 500% annual growth as enterprises look to expand and scale their mobile initiatives. These new team members have vast technology and leadership experience to ensure Appcelerator customers can transform their customer relationships and empower a mobile workforce with rich mobile apps.”

About Appcelerator Appcelerator is the leading open platform provider for rapid and rich mobile innovation, powering more than 35,000 mobile applications reaching 40 million devices. Appcelerator's Titanium Platform is used by over 1.6 million developers worldwide to create native iOS and Android apps as well as mobile websites. Customers who standardize mobile initiatives on the Titanium Platform are able to get to market 75% faster than with native development. The fully extensible Titanium Platform makes it easy to incorporate data, content and services from a variety of sources into mobile applications for best-of-breed and dynamic experiences. Visit

Appcelerator is a registered trademark of Appcelerator Inc. Appcelerator Titanium is a trademark of Appcelerator Inc. All other trademarks and copyrights are the property of their respective owners.

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Press Contact: Appcelerator Carmen Hughes Ignite PR carmen(at)ignitepr(dot)com Tel: 650.227.3280 #101 Cell: 650.576.6444


Ignite Public Relations, for Appcelerator