Archaeologists in Pompeii Use Rugged Hard Candy Cases Street Skin to Protect Their iPad, as Shown in New Apple Campaign

Danville, California (EastBayDaily) — Apple’s newest advertising campaign shows images of archaeologists using the iPad while researching the lost city of Pompeii, with Hard Candy Cases rugged Street Skin iPad case offering durable protection to the elements while at the excavation site.

The photojournalistic campaign is featured on the Apple website at:

With a snug fit and durable tire-tread like pattern, it is no wonder why archaeologists choose to use the Street Skin iPad case from Hard Candy Cases while doing on-site research at Pompeii. Even dusty fingers can grip the rubberized case without fear of dropping the precious device in the rocky basins where excavation is taking place. The tight fit ensures that the iPad stays scratch-free from the nearly inescapable sharp dust particles, while the easy to clean exterior looks like new even after days in the trenches.    

“We were psyched to see our Street Skins in the hands of excavators in Pompeii for this new Apple advertising campaign. Not only is it a huge compliment that Apple would feature the Street Skin iPad case in the campaign, but this is a perfect example to show how much protection these skins provide for the iPad,” said Tim Hickman, CEO of Hard Candy Cases.

The Street Skin from Hard Candy Cases is just one line of many top-quality iPad accessories available on the website, From portfolios to skins to shells, each Hard Candy Case is made to protect the iPad in style for every lifestyle.

About Hard Candy Cases: Founded in 2009, Danville, CA-based Hard Candy Cases is a startup from computer accessory veteran Tim Hickman, former GM of Speck Products. The company merges fashion and function to distinguish and protect mobile computers from the wear and tear of daily use. Hard Candy Cases continues to expand their line of high-quality products, with accessories for the iPad, iPhone 4, iPod Touch and the MacBook. Additional information can be found at


Debbie Park
Hard Candy Cases