Berkeley, California (EastBayDaily) — Award-winning San Francisco Bay Area graphic and web design firm Project6 Design announces the launch of an outstanding new website design and development solution for DeLeon Realty.
DeLeon Realty is an exceptional organization—and home to one of the top real estate agents in the nation. But as their business grew, their website fell further and further behind the times. It lacked the visual appeal, professionalism, and intuitive search functionality that its sophisticated clientele demanded. Additionally, their WordPress content management system was not intuitive for their internal team. It was difficult to make content updates, so the site lacked freshness and relevance.
Project6 worked with the DeLeon team to not only rethink the website architecture, design, and content strategy, but also to capture and portray the unique approach, confidence, and spirit of excellence that is the heart and soul of the DeLeon brand. Project6 worked collaboratively with DeLeon Realty to establish project goals and metrics and to design a site with a user-centric web experience. The website leverages a Drupal content management system so that content is easy to maintain and employs responsive design and Twitter Bootstrap framework for a seamless user experience across all devices, including phones, tablets, and desktops.
The new DeLeon website has received rave reviews. Visitors to the site can research Silicon Valley cities and neighborhoods and browse interactive maps for relevant property listings. Buyers can conduct detailed, filtered property searches, and watch compelling video content authored by their team. It is truly a site that makes DeLeon Realty's expertise—and its homes and neighborhoods—shine.
“As Brand Manager for DeLeon Realty, the vision to develop our company as the top online presence in the real estate industry was my top priority,” said Michael (Miguel) Erkelens, Online Marketing Brand Manager at DeLeon Realty. “Partnering with Project6 was instrumental in this goal. They guided us through every step of the website design and development process and worked tirelessly to manage many differing perspectives and ideas. The Project6 team is comprised of seasoned professionals, each a specialist in their own field, all of whom contributed to the success of our dynamic project. Their work and guidance has been a true asset to DeLeon Realty.”
“DeLeon agents are experts at creating the best home buying and selling experience for their clients. We knew we needed to achieve that same standard of excellence in the online experience,” said Esten Sesto, President and Founder of Project6 Design. “Our creative and technical teams worked together to marry intuitive design with the strongest, most efficient technology solution on a number of different elements of the site, such as interactive maps and property listing feed integration. The result was a custom solution that puts the DeLeon Realty website out ahead of their competitors.”
About DeLeon Realty DeLeon Realty, Inc. is an innovative Silicon Valley-based real estate company that is home to the nation’s top realtor per the Wall Street Journal, Ken DeLeon, and his team of specialized agents, who have a deep knowledge of their market and custom-tailor their services to meet each client’s needs. DeLeon Realty is truly an exceptional real estate company that has revolutionized the home selling and buying process by providing clients with access to a full suite of services. For sellers, DeLeon Realty has a team (e.g., interior designers, marketing specialists, graphic artist, listing coordinators, licensed contractors, and handymen) dedicated exclusively to assisting homeowners through the home-selling process and to market the property for the highest possible price in the shortest period of time. For buyers, DeLeon Realty’s team of real estate agents are experienced and highly educated both formally as well as locally, with specific knowledge of their geographic area of coverage. Most importantly, everyone at DeLeon Realty is a salaried professional who is motivated to help their client rather than become distracted by an incentive to push through sales based on commission. http://www.deleonrealty.com
About Project6 Design Project6 Design is an award-winning web design firm working with university, foundation, high-tech, and retail clients. Known as one of the best web design firms in the San Francisco Bay Area, their unique design and development process engages visitors and drives business results. Services include branding, marketing collateral design, website design, and custom web development. Clients include eBay, Gap, Stanford, CA Technologies, Old Navy, The Siebel Foundation, and many others. For more information: (510) 540-8005, info[at]project6[dot]com, http://www.project6.com, or follow @P6Design.
DeLeon Realty Michael (Miguel) Erkelens Online Marketing Brand Manager (650) 543-8511 merkelens[at]deleonrealty[dot]com
Project6 Design, Inc. Esten Sesto Founder & President (510) 540-8005 ext. 100 esten[at]project6[dot]com
Michael (Miguel) Erkelens