Boresha International, Inc., Celebrates the Success of Its San Francisco Regional Event

Walnut Creek, California (EastBayDaily) — Boresha International, Inc.’s quarterly regional event was highlighted by the Recognition Ceremony for the All Stars and Diamond Maker Champions rank advancements.

The event held at the Marriott San Francisco was attended by distributors from around the country.

“I am extremely proud of my executive team for hosting an incredible event,” stated CEO, President and Founder, George Najjar. “I am very pleased with my current executive team for all the work they are doing to build our company. In particular, I would like to congratulate the following executives for a job well done: Bill Ganz, Interim Chief Marketing Strategist; Ronald Fichera, VP of Legal Affairs; Tony Drexel Smith, Executive Consultant & Coach; Robert Kuntz, Interim Chief Technology Officer; Robert Dean, National Sales Trainer; and Martha McBride, Direct Sales Coordinator. I look forward to working with all of them far into the future.”

Mr. Najjar takes special delight in also thanking Kristine Virtue, President of Virtues of Coffee. Kristine stated, “Our coffee is organically grown and Fair Trade Certified™; The AA Arabica coffee beans are roasted through infrared technology with no direct fire to the bean which reduces acid and bitterness.”

Len DiGiovanni, Co-Founder and EVP of Operations/Business Development congratulates the individual efforts of independent distributor leaders who made a great impact at the San Francisco Regional. They include: Joe Juliano; Brett & Erin Gorbett; Jeff Wilkerson; Lanny Moore; Tammy Young, Teresa Ferguson; and Delon Henegar. Equally exciting news was the announcement of this quarter’s All-Star Distributors which included Dan Kehrig, Amanda Treadway and Dana Francis.

Martha McBride, Diamond Director (and Direct Sales Coordinator) from Virginia had this to say about the event, “This was one of the best events I have been to. It was filled with high energy, lots of valuable information and a staff of professionals that really cared about us. I look forward to a long and profitable relationship with Boresha – I look forward to touching many lives.” Diamond Director (and National Sales Trainer) Robert Dean stated, “This company is ready to grow exponentially!”

The company is very excited about the next few months of growth between now and the next regional event to be held in Dallas, Texas on February 21st and 22nd, 2014.


Boresha is a six-year old established company that, through its partner companies, manufactures, distributes and sells a line of “B-Skinny Coffee” and associated health and wellness products. Boresha is on the forefront of distributing products that contest obesity by introducing concepts that are used by people every day, such as coffee and tea.

The business is primarily marketed through a Multi-Level-Marketing (MLM) distribution model supported by more than 29,000 active U.S.-based distributors with an expansion market with significant international opportunities.

The company is quite honored by its strategic partnership with Dr. Ann de Wees Allen and her patented thermogenic properties that enable Boresha distributors to sell fat burning coffee, tea and an entire line of “Boresha Sport” products. Further, the company is thrilled in its partnership with Jeff Krushell, President of Human Sports Performance, as he has been instrumental in developing and executing the Company’s mission.


J.Michael Palka