CASO Selects Soffront’s Integrated CRM to Increase Profitability

Fremont, California (EastBayDaily) — Soffront Software Inc.,, a leading provider of CRM software for 19 years, today announced that CASO Document Management,, has selected Soffront’s integrated CRM for their administrative and operations teams. CASO Document Management converts physical data to electronic data.

Prior to discovering Soffront, CASO had data disbursed over several platforms which meant spending a significant amount of time manipulating and analyzing important data. This time consuming, disorganized process affected profitability.

CASO evaluated two other CRM solutions before selecting Soffront because of the ability to customize to their specific needs. Kelsey Murray, Accounts Payable Manager/Admin said, “We took several months of testing different software to meet our specific needs and Soffront was able to customize and meet our needs over any of the others.” Unlike other CRM systems, Soffront has flat pricing with no expensive add-ons, is simple to use with intuitive navigation, and features easy drag-and-drop customization that requires no programming.

Murray added, “Soffront CRM will help us in keeping our costs down and our profits up. It will ensure that the most accurate information is available across all departments. And important data is housed in one, scalable place."

About Soffront

For nineteen years, Soffront has provided CRM solutions for small-to-medium sized companies. Compared to other leading CRM providers, Soffront CRM drives more sales by helping sales teams spend more time selling and less time in the CRM. Companies that switch to Soffront report increased revenue and significant cost savings with drag-and drop customization and the elimination of add-ons. Soffront's integrated CRM contains all of the required functionality including sales force automation, marketing automation, customer service, and project management. Soffront CRM provides 3X return on investment, generating more revenue, more savings, and a better user experience. Soffront is privately held, debt-free and profitable.

Trademarks are the property of their respective owners.


Sarah Bond
Soffront Software, Inc.

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