Cytiva’s SonicRecruit Cited for Comprehensive Recruiting Capability and Recognized as Leader in Candidate Experience in New Bersin & Associates Talent Acquisition Systems Report

Emeryville, California (EastBayDaily) — Cytiva Software, Inc. (CRX:TSX.V), a leading provider of on-demand talent management solutions, recently announced its inclusion in an important talent acquisition system research report by talent management research firm Bersin & Associates.

Entitled “Talent Acquisition Systems 2010: Facts, Practice Analysis, Trends and Provider Profiles,” the report includes talent acquisition market information, implementation best practices, and system vendor profiles.

In addition to recognition for SonicRecruit’s category leading candidate experience and hiring manager functionality, the report points out that “strong service is also a key component of SonicRecruit especially during the configuration and implementation phases.”

According to Madeline Laurano, principal analyst with Bersin & Associates and author of the study, the ability for organizations to integrate processes and transfer data is critical. “In order to make a talent acquisition system investment effective, candidate data needs to be shared among the organization’s human resource management systems and third party providers. SonicRecruit helps make integration a seamless process.”

Laurano also cited as a key differentiator SonicRecruit’s ability to maintain employer branding throughout the entire recruitment experience.

“Bersin & Associates talent acquisition analysts bring deep system and domain experience to this report,” said Jason Moreau, CEO of Cytiva Software Inc. “The fact that SonicRecruit was recognized as ‘comprehensive’ or ‘leader’ in 17 of the 21 areas of functionality reviewed, shows why SonicRecruit has grown so quickly over the last few years.”

“With unemployment at twenty year highs, organizations with poorly branded career sites and horribly long, difficult candidate application processes are finding they are losing out on highly skilled, passive candidates,” said Ian Alexander, Cytiva’s Vice President of Marketing. “Being recognized as a ‘Leader’ in candidate experience validates our key differentiator over other solution providers.”

The Sonic suite of talent management applications, including SonicRecruit, SonicOnboard and SonicPerform, represents an extremely attractive alternative for mid to large sized organizations in the midst of financial uncertainty, by providing world class functionality, high levels of service and robust configurability at an affordable price.

About Cytiva Cytiva Software Inc. (CRX:TSX.V) provides innovative Software as a Service (SaaS) talent management software and services to mid-sized and Fortune 500 companies. Its flagship recruiting software product, SonicRecruit, allows corporations to screen applicants, automate recruiting departments, customize corporate career sites and hire great people. This premier applicant tracking software improves recruiting effectiveness, speeding up the hiring process and reducing cost per hire. Cytiva’s SonicPerform employee performance evaluation software automates employee evaluations, aligns employees around key goals and encourages year round feedback. And, Cytiva’s SonicOnboard onboarding solution helps organizations get their new hires productively contributing faster. For more information, visit

The TSX has not reviewed and does not accept responsibility for the accuracy or adequacy of this news release, which has been prepared by management. Forward-looking Statements: This news release contains forward-looking statements related to the future financial condition and results of operations of Cytiva. These statements are based on current expectations and estimates about the human resources markets in which Cytiva operates and management’s beliefs and assumptions regarding these markets. These statements are subject to important risks and uncertainties which are difficult to predict and assumptions which may prove to be inaccurate. Some of the factors which could cause results or events to differ materially from current expectations include but are not limited to: general economic conditions, market or business conditions; changing competitive environment; changing regulatory conditions or requirements; changing technology; and success in implementing productivity initiatives. Some of these factors are largely beyond the control of Cytiva. Should any factor impact Cytiva in an unexpected manner, or should assumptions underlying the forward-looking statements prove incorrect, the actual results or events may differ materially from the results or events predicted. All of the forward-looking statements made in this document are qualified by these cautionary statements, and there can be no assurance that the results or developments anticipated by Cytiva will be realized or, even if substantially realized, that they will have the expected consequences for Cytiva. Readers should not place undue reliance on any forward-looking statements. Further, Cytiva disclaims any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events, or any other occurrence.

Contact: Ian Alexander 510-984-1986

This press release was distributed through eMediawire by Human Resources Marketer (HR Marketer: on behalf of the company listed above.


Ian Alexander
SonicRecruit (Cytiva)