HomeGain Announces New Home Improvement Evaluation Tool, Home Sale Maximizer

Emeryville, California (EastBayDaily) — HomeGain.com, the first website created to help homeowners find out what their home is worth, evaluate important real estate decisions and select the right real estate agent, today announced that it has launched an online home improvement evaluation tool, Home Sale Maximizer™.

HomeGain recently surveyed over 2,000 real estate agents nationwide and configured a list of the top 10 moderately priced home improvements that will benefit sellers most when they sell their homes.

Home Sale Maximizer is an online resource that helps homeowners identify key repairs for getting a home ready for sale, and that can result in a higher sale price for their home. A checklist of easy improvements that can be made to each area of the house – kitchen, bathrooms, yard, exterior of the home, etc. – is available as a web tool as well as in a PDF brochure.

“If you are preparing to sell your house, Home Sale Maximizer can help identify and prioritize the home improvement projects to focus on to increase the salability and selling price of your home,” stated Louis Cammarosano, General Manager at HomeGain. “Home Sale Maximizer is a free, quick and easy-to-use tool for homeowners, and it’s also a great resource for real estate agents to provide to their home seller clients.”

HomeGain has been providing Home Sale Maximizer to its real estate agent customers since 2000.

“Many of my home sellers come into listings very well prepared as a result of HomeGain’s home improvement tools,” stated Barbara Shaughnessy with Rose & Womble Realty Company in Virginia Beach, Virginia. “I’ve had homeowners take steps ahead of time to get their home in selling condition, like replacing old carpets, landscaping, and painting inside and outside. I’ve even had a few home sellers get a home inspection and a termite inspection done prior to listing! I recommend Home Sale Maximizer to all of my clients.”

Before investing money in home repairs, HomeGain recommends that homeowners find a Realtor® to evaluate their home improvement strategy.

About HomeGain: HomeGain® is a leading provider of online marketing solutions that connect real estate agents and brokers with homebuyers and sellers. HomeGain offers free services to find and compare real estate agents, research home values, and view homes for sale. Real estate agents and brokers use HomeGain’s real estate lead generation solutions to connect to consumers, promote their services and grow their business. With an average of over four million website visits per month, HomeGain is the second most visited real estate website. A subsidiary of Classified Ventures, HomeGain has more than 300 online partnerships, including Yahoo! and USATODAY.com. HomeGain is your real estate connection.

About Classified Ventures: Classified Ventures™ is a strategic joint venture among five media companies, including Belo Corp. (NYSE:BLC), Gannett Co. Inc. (NYSE:GCI), The McClatchy Co. (NYSE:MNI), Tribune Co. (NYSE:TRB) and The Washington Post Co. (NYSE:WPO), whose objectives are to collectively capitalize on the revenue growth in the online advertising categories of automotive, real estate and rentals. To execute on its objectives, Classified Ventures has four leading businesses — Apartments.com, Cars.com, HomeGain and Homescape.


Jessica Gopalakrishnan