Jamba Juice to Host ‘Squeeze The Day’ Promotion in New York City and Washington, DC, Markets

Emeryville, California (EastBayDaily) — Jamba Juice Company, a leading healthy, active lifestyle brand, announced today it is hosting a "Squeeze The Day®" $2 smoothie promotion at its New York City and Washington, D.C., area locations. The promotion will take place Aug. 12-16, 2013, from 9 to 11 a.m.

"Research shows breakfast is the most important meal of the day, and to help kick-start and energize our customers, we’re offering a $2 smoothie promotion in New York City and the Washington, D.C., areas," said Julie S. Washington, senior vice president and chief brand officer, Jamba Juice Company. "As a leader in offering better-for-you food and beverage options, we encourage our customers in these markets to take advantage of this offer and come 'Squeeze the Day' with us."

Jamba is also urging customers to become "Jamba Insiders" by texting JambaDC and JambaNY to 411247, depending on location, for upcoming store promotions and special announcements. Standard text and data rates will apply.

Participating NYC locations:     88 West Broadway, NYC     25 West Houston Street, NYC     Whole Foods/Bowery – 95 E. Houston St., 2nd Flr, NYC     Union Square South – 4 Union Square South, NYC     5th & 23rd – 176 5th Ave., NYC     7th & 24th – 238 7th Ave., NYC     5th & 32nd St. – 321 5th Ave., Floor 1, NYC     Penn Station – 1 Penn Station, LIRR Level, NYC     Bryant Park – 9 West 42nd St., NYC     Port Authority – 625 8th Ave. Main Concourse, South Wing, NYC     Times Square – 712 7th Ave., NYC     Rockefeller Center – 30 Rockefeller Plaza, Space SM02, Concourse, NYC     599 Lexington Avenue – 599 Lexington Ave., NYC     6th Ave & 56th – 1381 6th Ave., NYC     Whole Foods/Columbus Circle – 10 Columbus Circle, Ste SC101, NYC     Lexington & 86th – 1291 Lexington Ave., NYC

Participating Washington, D.C., area locations:     Dupont Circle – 1333 19th St. NW, Washington, DC     Union Station – 50 Massachusetts Ave., NE, Washington, DC     Montgomery Mall – 7101 Democracy Blvd., Bethesda, MD

About Jamba Juice Company Founded in 1990, Jamba Juice Company (NASDAQ: JMBA) is a leading restaurant retailer of better-for-you, specialty beverage and food offerings, which include great tasting, whole fruit smoothies, fresh juices, hot oatmeal, breakfast wraps, bistro sandwiches and mini-wraps, California Flatbreads™, frozen yogurt, and a variety of baked goods and snacks. Jamba-branded products for at-home enjoyment are also available through select retailers across the nation and in Jamba outlets. As of July 2, 2013, there were 829 Jamba Juice store locations globally. Jamba is a proud sponsor of “Team Up for a Healthy America” in the fight against childhood obesity and encourages fans to join the Team Up community of celebrities, athletes and other leaders committed to getting kids active and involved at http://www.myhealthpledge.com. Fans of Jamba Juice can find out more about Jamba Juice's locations as well as specific offerings and promotions by visiting the Jamba Juice website at http://www.JambaJuice.com or by contacting Jamba’s Guest Services team at 1-866-4R-FRUIT (473-7848).


Kelly Ann Collins
For Jamba Juice Company

Mike Fuccillo