New iPad app from Vendavo Allows Field Salespeople to Make Informed, Profitable and Data-Driven Pricing Decisions


Mountain View, California (EastBayDaily) — Vendavo ® has extended its solution to the Apple ® iPad ®, integrating its enterprise-level pricing intelligence and profit optimization offering right from the pricing desk to the field salesperson.

The company, which is the leading provider of business-to-business Price Management and Optimization solutions, announced the iPad integration along with the release of version 8.1 of the Vendavo Pricing Suite. Version 8.1 delivers up to 60% increased speed as well as enhanced pricing functionality.

The iPad app, called the Vendavo Sales Negotiator for iPad™, will empower the field salesperson by delivering target price goals, up-sell & cross-sell recommendations, customer & deal metrics, and streamlined deal approval. The iPad is becoming part of the fabric of US industry, with 94% of FORTUNE 500 companies deploying the product within their enterprise, according to Apple.

“Our objective is always to deliver the best possible user experience to salespeople on the frontline who are interacting with customers every day," said Ray Hein, Vendavo’s VP of Product. "We rode along with dozens of field salespeople to understand their daily routines. That is why we designed a native iOS app, which is much more effective in the field than simply directing salespeople to an application through a browser. A native app is instantly available, faster and more reliable than a browser-based solution."

Hein added, "By delivering this enterprise-level yet intuitive iPad app we believe that we are empowering them to make better, more profitable pricing decisions for their companies, in real time and with all the data at their fingertips."

To learn how Vendavo Sales Negotiator for iPad™ will empower the field salesperson, register now for the next Vendavo webinar, "Managing Profitability on the Front Lines", on Thursday, October 18th, 2012 at 10am PT / 1pm ET.

The Vendavo Price Negotiator for iPad ™ is now available at the Apple App Store ®.

About Vendavo Vendavo is the leading provider of Price Management and Optimization solutions for large enterprises worldwide. The company’s solution drives bottom-line results by giving businesses true enterprise-wide control of their entire pricing process. Vendavo’s enterprise-class software solution delivers big increases in profits—from 10-30 percent—by systematically driving incremental improvements in average prices throughout the pricing process.

Vendavo is the enterprise pricing solution of choice for more than 200 company divisions at some of the world's biggest names in high-tech, manufacturing, chemicals, consumer products, medical devices, mill products, and distribution. SAP, the worldwide leader in enterprise application software, offers the Vendavo solution as SAP Price and Margin Management by Vendavo™.

Apple, App Store and iPad are trademarks of Apple.


Ken Pulverman