PicsArt’s Interest-Based Social Network Surpasses 6 Million Users

Mountain View, California (EastBayDaily) — PicsArt, Inc., the world’s premier, full-featured mobile photo editor, today announced that its popular interest-based social network for art and photography surpassed 6 million users. Though PicsArt initially began as a photo-editing app, it has quickly developed into one of the top photo-sharing and art communities, clocking in 3 million unique visits per day. PicsArt emerged as a social network at the end of 2011 and since then has established itself as a destination for artists to share, create and discuss the art of photography, design and drawing.

The art community, which currently comprises more than 10 percent of all app users, has more than tripled in size in the last year alone, adding 4.2 million registered users in that timeframe. The network continues to grow at rate of about a half million new registered artists every month and the community’s artwork experiences 300 thousand “likes”, 30 thousand comments on a daily basis.

“PicsArt has been community-driven since day one, connecting a growing number of like-minded artists who have unique interests,” said Artavazd Mehrabyan, PicsArt’s co-founder and chief technology officer. “Because PicsArt is an interest-based social network, we have a keen understanding of how PicsArtists use the app by analyzing content and usage patterns. This allows us to make continuous improvements to deliver PicsArtists the tools they want—and in some cases, hadn’t even thought of before—to grow their artistic capabilities and be inspired by fellow artists.”

PicsArt is home to more than 15 million images. The network enjoys a daily average of more than 60 thousand image uploads. PicsArt also regularly features contests for original photography and drawings that consistently attract around two thousand entries within three to four days. The PicsArt community has developed strong international followings with about 50 percent of its users based in the U.S. and other large communities located in Germany, Japan, South Korea, India, Saudi Arabia, Brazil and Indonesia, among others. In addition, the network’s blog attracts more than 50,000 daily visits.

“PicsArt is great and is getting better and more interesting by the day,” said Mark David Beaudreau, PicsArtist. “I love being able to connect with other PicsArtists who not only share my passion for art, but are also always more than welcome to answer my questions about attaining certain effects or mastering innovative techniques.”

The PicsArt community remains primarily mobile-driven, as the photo-editing app from which the network sowed its oats continues to surge in popularity. The app is currently the number one photo-editing and drawing app on the Android market, with nearly 60 million installs, boasting an average user rating of 4.7—the highest among the top 50 apps on Google Play. Most of the 60 million installs are comprised of people who favor the app for personal editing, drawing, and design purposes, but the community of 6 million registered users are becoming a massive international network where artists meet to share their passion for art.

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Artavazd Mehrabyan