The Puppy Bowl Rolls into the East Bay as Animal Planet and the East Bay SPCA Team up for Pet Adoptions

Oakland, California (EastBayDaily) — WHO:     Animal Planet, East Bay SPCA, adoptable animals, local K9 units and special surprise guests

WHAT:     Based on the hugely popular Animal Planet telecast, ROAD TO THE PUPPY BOWL is an all-star adoption event to help dogs and cats of all shapes and breeds find their forever homes, for free! Those hoping to add a playful pup or a furry feline can join the Puppy Bowl referee and surprise guests at the East Bay SPCA in Oakland for a fun-filled event with photo ops, giveaways and overly adorable animals. The best part, Animal Planet is helping waive fees for select animals.* #roadtopuppybowleastbayspca

WHEN:    Veterans Day, Tuesday, November 11 between 11 am – 4 pm

WHERE:    East Bay SPCA, 8323 Baldwin Street, Oakland, CA 94621

HOW:     Visit roadtopuppybowloakland.eventbrite.com to register for the event and to be eligible for the waived adoption fees.

WHY:    Each February, the most anticipated sporting event featuring the cutest – and adoptable – players arrives on Animal Planet. Now, the network is bringing the joy and goodwill of the big game to communities across the country in the first-ever ROAD TO THE PUPPY BOWL. Oakland dogs, cats, puppies and kittens need forever homes and this event connects potential adopters to shelter pets.

*NOTE: Adoption fees covered by Animal Planet are on a first-come, first-serve basis while select animals and funds remain.

About Animal Planet Animal Planet, a multi-media business unit of Discovery Communications, is the world's only entertainment brand that immerses viewers in the full range of life in the animal kingdom with rich, deep content via multiple platforms and offers animal lovers and pet owners access to a centralized online, television and mobile community for immersive, engaging, high-quality entertainment, information and enrichment. Animal Planet consists of the Animal Planet television network, available in more than 94 million homes in the US; online assets http://www.animalplanet.com, the ultimate online destination for all things animal; Animal Planet L!VE, the go-to digital destination for round-the-clock, unfiltered access to the animal kingdom; and other media platforms including a robust Video-on-Demand (VOD) service, and merchandising extensions.

About the East Bay SPCA The East Bay SPCA is a 501 (c) 3 nonprofit committed to the welfare of cats and dogs in Alameda and Contra Costa Counties. Our mission is to eliminate animal cruelty, neglect and overpopulation by providing programs and education that support people and companion animals. We operate adoption centers in Oakland and Dublin; offer training classes, humane education programs and spay/neuter centers in both locations; and a full-service veterinary clinic in Oakland. Founded in 1874, The East Bay SPCA is one of the nation’s oldest humane organizations and receives no funding from any national organizations. http://www.eastbayspca.org

Contacts

Grace Reddy

510-375-0305

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