Top U.S. Environmentalist Says China is ‘Going Green’


Pleasanton, California (EastBayDaily) — Jill Buck, founder and executive director of the world’s largest environmental education program, the Go Green Initiative (, reports positive news regarding China’s progress toward sustainability, after her December 2007 visit to Beijing, Shanghai, and other parts of southern China.

“I couldn’t help noticing that Chinese businesses, government and private citizens are eagerly striving to protect their beautiful homeland,” said Buck, the only woman and American invited to join the Beijing-based think tank, Downons Enterprise Institute (DEI). “The evidence of environmentally responsible efforts were literally everywhere I looked; some were large and expensive efforts, and some were simple and inexpensive, but what I saw convinced me that these strides to “go green” are being woven into the daily lives of the Chinese culture like the finest silk threads.”

Buck sites clean, emissions-free nuclear power plants as one example of the measures China is taking to reduce air pollution. Though coal is abundant and inexpensive in China, it contributes to poor air quality when used to create electricity. More nuclear power plants will create a clean energy source that will fuel China’s growing economy without depleting natural resources. Among examples of energy efficiency and consumption reduction, Buck observed billboards encouraging consumers to use compact fluorescent light bulbs; solar panels on nearly every residential roof throughout many cities in southern China; clear evidence that investment in mass transit infrastructure is a top priority; hotels requiring insertion of a key card into a special holder in order to access electricity in each room; and even escalators in a variety of buildings and shopping centers that are motion-sensor activated.

“There are many environmentalists worldwide who seek to save the planet from human beings, but like the underlying foundation of the Go Green Initiative, the Chinese seem much more intent on saving the planet for human beings. That one word difference is making all the difference, and is engaging all sectors of the Chinese population,” says Buck. “I also believe that the Chinese business community is keenly aware that in order to keep their economy strong both now, and in the future, China will need a healthy workforce, ample natural resources, and reliable/sustainable energy sources.” To read Buck’s full report on China, Click this link.

About Jill Buck: In 2002, Jill wrote the Go Green Initiative, which is now the largest and fastest growing comprehensive environmental education program in the world, operating in 46 U.S. states, 10 countries and on 4 continents. The program has been endorsed by the National School Boards Association (NSBA), National Recycling Coalition, 8 State PTA’s, California Integrated Waste Management Board, California Resource Recovery Association, and many more. Jill is a featured speaker at public policy, political, environmental, and PTA conventions across the country, and has been featured in such publications as U.S. Mayor, NSBA newsletter, Working Mother Magazine, Women’s Health Magazine, Ebony Magazine, Diablo Magazine’s “Women to Watch”. Jill owns her own business, Buck Consulting (, which helps businesses “go green.” Buck is one of the nation’s leading advocates for free market solutions for environmental protection issues.


Jill Buck
Go Green Initiative

Jill Buck
Buck Consulting