Alameda, California (EastBayDaily) — Liquidity, a Silicon Valley startup, today announced that it has won the prestigious TechCrunch Disrupt Battlefield competition in New York. Liquidity’s “Naked Filter” water bottle won top honors and takes home a grand prize of $50,000 and the Disrupt Battlefield trophy. TechCrunch Disrupt is a highly regarded technology event that identifies and introduces new and emerging companies that are changing the landscape of mobile, web and manufacturing technology.
Victor W. Hwang, CEO of Liquidity, stated, “We are both deeply honored and ecstatic to win this incredible industry recognition. We could not have arrived here without the resolve and incredible determination of Liquidity’s dream team to finally make Naked Filter a reality, so that we can begin to solve the problem of lack of safe drinking water around the world. Our deepest appreciation to the entire TechCrunch team for this invaluable opportunity.”
Out of hundreds of applicants, Liquidity was chosen from to be part of a select 24 Battlefield Startups, who are invited to present their products live on the Disrupt stage in front of a panel of expert judges, press, live audience of thousands and an online audience of millions. From there, TechCrunch’s editors and the expert judges panel selected 7 Battlefield Finalists. Liquidity was selected as the overall winner out of an incredible group of companies. Watch the final pitch and coverage of the event here.
Liquidity’s bold vision is to manufacture and distribute water filtration products globally, with the goal of making a serious impact on waterborne illnesses – a major global health issue.
Naked Filter takes bacteria-laden water and removes 99.9999% of the microorganisms to create, water that is naked: free of bacteria, free of added chemicals, free of odor, and free of hassle. Using Naked Filter, people can fill the bottle with tap water or scoop up fresh water right out of a stream, and drink it straightaway. Water can come from any non-salt water source: a creek, a pond, a faucet when traveling, a public drinking fountain, or much worse.
Naked Filter acts like a colander, physically removing disease-causing bacteria such as Salmonella, E. coli, Typhoid, and Cholera, Cryptosporidium (one of the leading causes of waterborne disease) plus protozoan cysts such as Giardia, as the water flows through it.
The following video ( http://youtu.be/BqSnPkmZc0I ) highlights what makes Naked Filter so distinct. Naked Filter is now available for pre-order at nakedfilter.com with deliveries beginning in September.
The revolutionary nanotechnology that powers Naked Filter is a result of more than 15 years of R&D at Stony Brook University and Liquidity. This portable water filtration bottle is Liquidity’s first mainstream consumer product, and the first product to offer an electro-spun, nano-fiber membrane technology that provides high-quality bacterial filtration at flow rates not possible in the past. This breakthrough enables incredibly user-friendly products that provide drinking water at the standards set by the EPA for bacteria and cyst removal.
About Liquidity Liquidity is a Silicon Valley startup manufacturing breakthrough water purification products based on revolutionary membrane technology. For several years, the company has been developing a portfolio of breakthrough technologies for purifying water, including Liquidity’s electro-spun, bacteria-retentive nano-fiber membrane. The company’s investors include GSR Ventures, Capricorn Investment Group, and T2 Venture Creation. Liquidity is based in Alameda, CA.
About TechCrunch TechCrunch (http://www.techcrunch.com) is a leading technology media network dedicated to obsessively profiling and reviewing new Internet products and companies. Founded by Michael Arrington in 2005, TechCrunch and its network of websites reach over 13 million unique visitors and more than 30 million page views per month. TechCrunch was acquired by AOL in 2011 and operates a global network of websites including dedicated properties in Europe and Japan. TechCrunch’s CrunchBase is the leading open database about startup companies, people, and investors. TechCrunch hosts a number of other recognized conferences and events, including the Crunchies Awards and various meet-ups worldwide, serving as community platforms for industry conversation and collaboration.
About TechCrunch Disrupt NY TechCrunch Disrupt New York 2015 is TechCrunch’s sixth annual conference in New York City. The format combines top thought-leader discussions with new product and company launches. Morning executive discussions debate technology-driven disruptions in many industries, while the afternoons are reserved for the Startup Battlefield, where some 24 new companies will launch for the first time onstage, selected to present from numerous applications received from around the world. The winning company will receive a $50,000 grand prize and the Disrupt Cup at the conclusion of the conference.
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